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10+ Best Advertising Platform in India 2019

Digital advertising will continue to grow as more small businesses adapt to this new means of advertising. In this post, we are going to discuss some of the popular and best advertising platforms in India which marketers and advertisers can target ...

Media Buying Strategy for eCommerce 2019

E-Commerce is defined as the process of buying and selling of products or services with the help of the advanced technologies such as Electronic Data Interchange and Electronic Funds Transfer which gave an opportunity for users to exchange business ...

Buy Push Notification Traffic: How to, Tips, and Don’ts

Push notifications are pop up notification messages are sent to a users' device through mobile or desktop web. It is a kind of delivery information where the transaction request is initiated by the server. Users can receive convenient updates in ...

E-Commerce Marketing Best Practices 2019

E-Commerce is defined as the process of buying and selling of products or services over electronic media involving electronic fund transfer between participants of the process. It started back in the 1960s when organizations began to use Electronic ...

E-Commerce Marketing Strategy for 2019

From the initiation, the term E-Commerce meant the process of executing commercial transactions electronically with the help of the advanced technologies such as Electronic Data Interchange and Electronic Funds Transfer which gave an opportunity ...

10 Best Courses on Media Buying in 2019

Media Buying is the business of buying ad placements at the lowest cost in different media channels from publications to advertise a product or a brand to make it visible to the maximum number of targeted customers. Media Planning is a part of ...

Top 10 Best Ad Servers for Advertisers 2019

Ad serving is the process of selecting ad slots on a publisher's webpage or mobile app for various advertisements and then delivering those.  The computer or group of computer networks involved in the process is called an ad server. Ad Serving ...

10 Best Books on Media Buying 2019

Media Buying is an extensive process of strategic planning, arrangement, negotiation aimed at purchasing the most profitable ad placements at the lowest cost. Advertisers or marketers buy inventories from popular publishers to get the maximum ...

Taboola Review for Advertisers 2019

Native advertising continues to dominate the industry due to its higher click-through rate and better conversions for advertisers. Today, all the major exchanges and demand-side platforms offer native advertising capabilities that ensure ...