Tips and Tricks

Google Shopping Ads Best Practices: Tips and Tricks

Modern-day shopping has made our lives visibly and physically easier. No more travelling, looking for a parking spot, paying parking tickets and dragging yourself to a store that might not even have the thing you’re looking for. With a few clicks, ...

Google Display Ads Best Practices: Tips and Tricks

In advertising, brands can no longer rule out customers from the marketing mix, especially when a large chunk of it is online. Consumers are huge part of the age-old bag of tricks that used not only to sell products but also used to leave ...

Campaign Optimization Tips and Tricks: Native and PPC

Campaign optimization is the most essential part of media buying. It defines the success of a campaign. In this post, we will be discussing the campaign optimization tips for facebook, google adwords, and native ads. This would essentially cover ...

Media Buying Tips and Tricks for Marketers

As the world is going digital, media buying is becoming one of the most sort-after skills. Unfortunately, there isn't much content which talks about campaign trafficking and media buying tips and tricks. So, in this article, I’m going to talk ...

Creative Optimization Tips and Tricks for Ad Campaigns

Every ad campaign you create on Facebook, Adwords, Taboola, Snapchat, etc has one fundamental objective to fulfil, and that is to establish a higher ROI for the ad spent. In this article, we are going to see how creative optimization can be one of ...

8 PPC Campaign Optimization Tips and Techniques

PPC Ads- Pay Per Click or Cost Per Click is used to drive traffic to websites. Commonly associated with first-tier search engines, PPC ads is essentially the model of internet marketing where advertisers pay a fee each time their ad is clicked on. ...

Buy Push Notification Traffic: How to, Tips, and Don’ts

Push notifications are pop up notification messages are sent to a users' device through mobile or desktop web. It is a kind of delivery information where the transaction request is initiated by the server. Users can receive convenient updates in ...